AgroFresh Website Rebrand 2018

A brand new corporate website overhauled from the ground up was the finishing piece of a massive rebranding effort for AgroFresh, a leading produce preservation solution provider. The outdated website from times long passed was redesigned to align with the newly developed brand and built scalably to withstand frequent updates as the company grows its business through acquisitions.

Utilizing modular design and development, WordPress and the Avada base theme were selected for their user-friendly interfaces and flexibility to create a website that was maintainable by non-developers while still being customizable enough to create an entirely unique look/feel with a theme.